Austin Mayor Steve Adler declared a local disaster Friday in response to the new coronavirus and issued an order canceling South by Southwest for the first time in its 34-year history. The 10-day event was scheduled to begin next Friday and expected hundreds of thousands of attendees to fly in from around the globe.
The decision was prompted by a recommendation from an expert advisory panel made up of 13 medical professionals. Major sponsors and companies had already pulled out of the event, including Facebook, Twitter, Netflix and Apple, and a petition to cancel the event had garnered over 50,000 signatures.
“We looked at the options for mitigation, we looked at other opportunities to decrease the threat to an acceptable level that would allow us to continue,” Dr. Mark Escott, Austin’s interim medical director and health authority, said at the press conference. “However, after careful deliberation, there was no acceptable path forward that would mitigate the risk enough to protect our community.”
There have been no known cases of the virus being spread through the community in Texas. By Friday afternoon, at least 17 people had tested positive for the virus, and all of them were exposed overseas. Eleven of those cases were among people who were repatriated and quarantined at the Lackland Air Force Base in San Antonio. At least six more were people from the Houston area who had recently traveled to Egypt. Escott said there are no confirmed cases of the COVID-19 virus in Austin, though there are tests pending.
SXSW organizers are “devastated,” but they “honor and respect the City of Austin’s decision,” according to a statement released on Twitter.
You can see the SXSW statement here. South By and the city of Austin will be fine, this will eventually be rescheduled, and while the short term effect will be devastating, they will recover. But please spare a thought for the folks who work in the hospitality industry – hotels, restaurants, bus and cab and rideshare drivers, and so on – who will really take it on the chin and may not have the capacity to recover. Go eat out for a few nights in the next couple of weeks, whether you live in Austin or anywhere else. Let’s not find that when things have returned to normal, so many of these places had to go out of business in the meantime.