Tag Archives: Choke Canyon

Buc-ee’s keeps on with the logo lawsuits

Almost as on brand for them as the beaver logo itself. Texas mega-chain Buc-ee’s is suing a Sugar Land man over claims that his “Buky’s” gas station and convenience stores are “confusingly similar” to the brand’s famous logo. The trademark … Continue reading

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Buc-ee’s and Choke Canyon settle

Our long animal mascot-based intellectual property litigation nightmare is finally over. Popular Texas convenience store chain Buc-ee’s and Choke Canyon, a competing store that was found by a federal jury to infringe Buc-ee’s beaver logo, agreed Thursday to dismiss the … Continue reading

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Buc-ee’s wins in court

That was quick. After about six hours of deliberation, a jury in Houston found Tuesday that Choke Canyon company’s alligator logo violated state and federal trademark law, infringing on the pre-established Buc-ee’s beaver mark established by the popular Texas road … Continue reading

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Beaver v alligator

It’s a roadside rest stop animal logo legal smackdown, and it’s off to the jury. Buc-ee’s, a popular chain of Texas pit stops, fought hard to build its reputation and wants a San Antonio-based competitor to stop “riding its coattails” … Continue reading

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Buc-ee’s files another logo lawsuit

That’s one litigious beaver. Buc-ee’s has sued the San Antonio-based operator of Choke Canyon Travel Center for promoting its barbecue and other travel essentials with its grinning, lip-licking, hat-wearing, finger-pointing alligator. The alligator sits in a circle -much like Buc-ee’s … Continue reading

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