From the inbox:
UnidosUS, Voces Unidas, the League of United Latin American Citizens (LULAC) and Climate Power en Acción released today findings from the 2025 “First 100 Days Bipartisan Poll of the Hispanic Electorate,” the largest national bipartisan poll of U.S. Latino voters. The survey of 1,002 registered Latino voters nationwide, with oversamples in Arizona, California, Colorado, Florida and Texas, shows that pocketbook issues continue to dominate the concerns of Latino voters — cost of living, jobs, housing and health care affordability — with immigration rounding up the top five. On the economy, 54% of Latino respondents said it is worse when compared to last year; 60% believe things are going in the wrong direction, and 70% of them hold President Trump and his administration responsible.
- Click HERE to watch a replay of today’s webinar.
- Click HERE to see a slide presentation of the poll’s national toplines.
- Click HERE to view Latino vote results by state.
- For interactive Latino poll results, see Hispanic Electorate Data Hub.
“Latino voters are frustrated that their economic priorities are being ignored and that a key promise made by President Trump during the election is not being kept. Economic discontent was the most potent driver in the 2024 election, helping President Trump increase support among Latinos. But over half of Hispanic voters feel the economy is worse now than a year ago and nearly as many believe it will be worse a year from now,” said Janet Murguía, president and CEO of UnidoUS.Key Findings Include:On President Trump and his Administration
- 63% have an unfavorable view of the President, and 59% disapprove of the job he is doing.
- 61% and 52% respectively have an unfavorable view of Elon Musk and the Department of Government Efficiency (DOGE).
- Two-thirds (66%) of Hispanic voters believe the Trump tariffs will hurt the economy and lead to higher prices.
On U.S. Congress
- 60% have an unfavorable view of Republicans in Congress, and 59% disapprove of the way they are handling their congressional majority.
- 63% have a favorable view of Democrats in Congress, and 58% approve of how they are handling their role in Congress, with 60% saying Democrats should fight hard against the Trump administration and his policies.
- 59% are not confident that Congress attempts to act in the best interest of Latinos, with only 15% stating they are “very confident” in Congress today.
On Issues, Policies and Political Environment
- Four of the top five priorities for Hispanic voters continue to be driven by pocketbook issues.
- #1 Cost of living / inflation (52%) — main concerns are cost of food and basic living expenses, housing affordability.
- #2 Jobs and economy (40%) — wages, job security, prices, job creation.
- #3 Housing (28%) — rising cost of rent and cost of electricity, utilities, taxes, home insurance, home maintenance and repairs.
- #4 Health care (23%) — cost of insurance and prescription medications.
- #5 Immigration (21%) — legalization for long-residing undocumented immigrants and those brought here as children, cracking down on human traffickers and drug smugglers.
- 58% disapprove of changing Medicaid policies related to eligibility and coverage to cut $600-$800 billion from the program over the next 10 years.
- 64% disagree with cutting personnel and offices from programs like Medicaid and Social Security.
- 62% oppose reducing funds for the federal government’s SNAP program.
- Two-thirds (66%) of Hispanic voters believe the rule of law is failing and the constitution is being violated.
On the Economic Landscape
- 60% believe President Trump and congressional Republicans are not focusing enough attention on lowering the cost of everyday necessities.
- Compared to last year, 54% feel the economy is worse now, with only 19% thinking it’s doing better. 35% say their own financial situation is worse.
- Looking to the year ahead, 50% believe current economic policies will make their economic situation worse off.
- Nearly half (49%) blame President Trump for the rising cost of living; 16% blame former President Biden.
- Two-thirds (66%) believe the tariffs President Trump is implementing will reduce their economic opportunity and security by raising the price for goods and services; 64% believe tariffs were a bad move and that trade will be terrible for the United States.
On Immigration & Border Security
- 78% of Latino voters believe it is important to deport dangerous criminals, but that President Trump and congressional Republicans should not target long-residing undocumented immigrants without criminal records.
- Top immigration policy priorities are a path to citizenship for long-residing undocumented immigrants and those brought to the country as children (66%), and cracking down on human smugglers and drug traffickers (46%).
- Nearly half (49%) of Latino voters feel that the Trump administration’s deportation policies put them, their family and/or friends at risk.
- As for recent immigration policies and actions, 43% think many people fear immigration authorities will arrest them even if they’re U.S. citizens or have legal status.
- 60% disapprove the administration’s actions of deporting undocumented immigrants from the U.S. without court hearings.
- 62% disagree with eliminating birthright citizenship for children born in the U.S. to an undocumented parent.
On Climate Progress & Cost of Energy
- 60% disapprove of eliminating funds for programs that help Americans pay their electricity bills to help cut the federal budget.
- 59% disapprove of cutting federal aid for programs designed to address the impact of climate change and extreme weather events on local communities.
- 57% disapprove of cutting funds for programs designed to improve environmental conditions in minority communities to help cut the overall federal budget.
“The latest poll underscores a harsh reality: nearly two-thirds of Latino voters believe the country is heading in the wrong direction, with 70% of them holding President Trump responsible. Economic struggles dominate their concerns, from rising costs to job insecurity, and immigration remains a top issue. Latinos, once seen as a battleground demographic, have become disillusioned, with many shifting their support toward Trump only to face broken promises. The League of United Latin American Citizens has fought to protect civil rights and secure victories in federal lawsuits against this administration, but the growing frustration in this poll signals a community that’s fed up and demanding major change,” said Juan Proaño, CEO of the League of United Latin American Citizens.“Economic concerns are still very top of mind for Latinos and climate change is viewed as an economic issue,” Antonieta Cadiz, Deputy Executive Director of Climate Power En Acción, said. “Latinos constantly support legislation that protects communities from climate disasters, lowers energy costs, and invests in clean energy because we’ve seen the benefits firsthand. Often on the frontlines of extreme weather and pollution, Latinos recognize when clean energy policies reduce harmful emissions, improve air and water quality, cut energy bills, and create good-paying jobs.”“In survey after survey, in Colorado and across the country, Latinas and Latinos continue to identify cost-of-living issues as a top concern that have not been adequately addressed by policymakers,” said Alex Sánchez of Voces Unidas, which co-leads the Colorado Latino Agenda, a statewide public research initiative that publishes relevant and timely in-depth reports about Latinas and Latinos in Colorado. “Consistent with our past research, this recent national poll also shows the energy behind more common-sense immigration policy reforms over just border security. Latinos are telling us that they want humane immigration policies, and they continue to reject the approach of the current administration.”Murguía also added: “Latino voters are also alarmed and angered by what they’re seeing play out on the threats to our democracy. There continues to be a large gap between Latino voter positions and current actions, including on immigration, where Latinos reaffirm their support for legalizing the long-residing undocumented people and oppose draconian immigration measures like deporting people without due process. And reflecting those concerns, two-thirds of Hispanic voters believe the rule of law is failing and the constitution is being violated. In an environment of razor thin margins, politicians should listen to and act on the call from this influential group: start focusing on efforts to improve economic conditions for working Americans.”About the 2025 100-Day Hispanic Electorate Poll:Bipartisan pollster team, BSP Research and Shaw & Co.
- Total N=1,002 voters
- N= 150 per: California, Florida, Texas.
- N= 100 per: Arizona, Colorado.
- Margin of error +/- 3.1%.
Field Dates: April 11– April 19, 2025
- Survey available in English and Spanish, according to respondent preference
- Mixed mode: live phones, text invites, online panels.
As noted, the poll data, which they conveniently broke out by state, is here. The sample for Texas is small, at 150 respondents, and the ones who voted last November went for Harris over Trump by a 57-41 margin, so reasonably Dem-friendly. That said, and without getting in too deep because the margin of error is large (8% MoE for a sample size of 150), the numbers are brutal for Trump, starting with the 31-66 approve/disapprove and going from there. I’ll leave it to you to peruse, with the usual caveat that this is just one result. It’s in line with Trump’s overall terrible numbers, but it’s a snapshot from today. Reality can change quickly, as we have too often seen.
I’m very much struggling with empathy at the moment. Latinos, especially men, put Trump back in the White House despite ample evidence that this is exactly what he would do.
Ignorance is getting what it deserves.
I believe that the Democratic Party needs those Latinos more than they need the Democratic Party.
RE: “razor thin margins ”
Seriously? – Not at the state level.
Some local judicial races perhaps. That’s where bar polls and actual experience of attorneys and clients in the courtroom may play a role, and it’s also why we don’t have a D or R monoculture on the local benches.
Suppose you are the plaintiff and have to wait 7 years to get to trial.
Suppose you are a defendant and set a motion for summary judgment for submission (as allowed by the Local Rules of the Civil Division), then never get a ruling even with the trial date coming up.
Or the judge gets mad at you because you caught her making a legal mistake and holds you in contempt: $500 fine for being disrespectful to Her Honor in the course of the a bit contentious colloquy. Worse has happened.
Stuff like that.
How much do Latinos need the Republican Party?
The Republicans also need the Latinos, maybe even more. But they push the wallet issue, Democrats push Trans rights, Gay Rights, Pro abortion, which are not something Latinos at this time are likely to support.
O’Rourke sought to make the race a referendum on Abbott’s eventful second term, emphasizing the grid failure and arguing Abbott had become too extreme on issues like guns and abortion. Both the Uvalde massacre and overturning of Roe v. Wade bolstered O’Rourke’s case, as Abbott resisted any new gun-control measures and his near-total abortion ban took effect.
Abbott largely ignored those issues as he campaigned more on the border, the economy and public safety. And he regularly reached back to comments that O’Rourke made during and around his unsuccessful 2020 presidential campaign, arguing O’Rourke showed he was too liberal for Texas.
Governor
Candidates Votes Pct.
✓Greg Abbott Incumbent 4,437,099 54.8%
Beto O’Rourke 3,553,656 43.9
So it is ok to discriminate against lgbtq+, but not against Latinos, hell no.
Got it.
Feeding the family trumps almost everything, J. The message has to change, and obviously, many other people think the same way as Latinos.
J, I have worked with many people, and my experience has been that the Gay community is the most discriminatory against non-gay people. That is my experience of one. But other people have told me the same thing.
How many of the Democratic clubs here in Harris County are controlled by the Gay community? Compare that to the population of the Gay community.
I wrote here back some months ago that they would come after the people here illegally, the Trans community, the Gay community, the Black community, and then the Latinos, in that order. Read 2025.
Meme, in my opinion you are full of it regarding gays. I don’t know of any Democratic clubs controlled by gay people. There are some mean gay MAGA types but your characterization of gay people as discriminatory is false and the opposite of my experience.
What is the message you prefer? All are no longer created equal? Forget the Constitution and the Bill of Rights? Are we going to have a conference to decide which people we can safely discard while adamantly protecting others? I am sorry you are so set against queer folk. I doubt Latinos whom you claim all think the same way with regard to gay rights really do, especially the Latino gay people of whom there are plenty.
The people who voted for Trump knew full well that they were voting for a traitor who has no respect for the American system of government and no respect for the Constitution.That means these voters are also traitors who have no respect for the American system of government and no respect for the Constitution. Trump is the true enemy of America, he has given much aid and comfort to our enemies, and those who voted for him gave aid and comfort to him.
It cannot be OK for people to vote for a traitorous criminal who promised to and is doing everything he can to destroy our democracy. That is what needs to change.
J, if the other side wins, they write the history. I wrote what I believe is true in my experience. If you are gay, than you may see things differently. So we could both be right. I didn’t vote for Trump or any Republican.
Well, that’s a prescription for civil war: treating the other side as traitors.
How are you going to deal with half-the-population designated as traitors?
What do you think they will think of you in return if you call them traitors, rather than fellow citizens at least on a live-and-let-live basis?
I read a biography of Nelson Mandela last year (La Sonrisa de Mandela), written by North American journalist/correspondent John Carlin.
Very inspirational. Excellent food for thought.
How is it on point? Well, it was no minor accomplishment. Mandela managed to a avert a civil war in South Africa after he was freed from decades of prison and times were ripe for rebellion if not outright revolution. While in the slammer, he learned Afrikaans, the language of the oppressor class, and made friends with the prison guards. He learned how to communicate with the head honchos in the regime, and negotiate a peaceful transfer of power. The regime had the guns, the poor slum dwellers had knives, spears, and burning truck tires. Large-scale massacres and civil war were avoided.
Mandela’s life story and political success in managing the sea-change transition from Apartheid to a multiracial democracy could teach you a modicum of moderation, not to mention strategic thinking and tactical maneuvering under precarious and very dangerous circumstances.
Which is not to say that RSA is a model democracy. Or that Mandela didn’t suffer his own setbacks. His wife, for one, wasn’t loyal.
Without revealing too much personal information, I spent the last 30+ years drinking in Houston gay bars, watching almost all the guys die, then the new generation slowly beginning to repopulate the bars again. The conservative gays were very cliquey, adamant conservatives who happened to be gay. The rest were not very political in my experience, and to my frustration. The new younger generation did not really talk to me, but I seldom overheard political conversations.
My experience of Democratic clubs is not of long duration, but there seems to be a preponderance of retirees couples, widows and widowers looking to remain socially engaged, with a sprinkling of gay folk. I do not recall having heard gay rights singled out for special mention in the meetings I have attended, and there is certainly no ‘control’ by gay people.
This is why your rants against gays make no sense to me.
Article III, “Treason against the United States, shall consist only in levying War against them, or in adhering to their Enemies, giving them Aid and Comfort.”
In my opinion and in the opinion of many others, Trump has certainly adhered to and given aid and comfort to the enemies of the United States. Are those who give aid and comfort to a traitor traitors themselves? In my opinion they are indeed. What else to call them?
J, you do not seem very different from Trump supporters—you just have different opinions and beliefs.
I would get the same response when Big Jolly allowed me to post. I was banned from there.
I think my responses are well reasoned and well supported, and I don’t tell lies or believe misinformation, and I work hard at being a good Democrat and a true American patriot.
So I am not at all like Trump supporters, who do not do any of those things.
J, you paint with to big a brush.
Trump and his supporters want to destroy the American government as we know it, discarding the Constitution and the Bill of Rights and our system of checks and balances. They will replace it with a dictatorship headed by a dissolute narcissist who demands total fealty and holds complete power over our country. That is a fact, and it is a big fact, and it is happening now.
A big brush for a big real thing.
J, welcome to my world of the 50s, enjoy.