The Chron reviews the candidates’ online presence so far.
Five months before voters head to the polls, the candidates’ digital platforms are up and running, but most are heavy on biography, light on ideas.
“They’re checking the box. They have a website, they have a Facebook, they have a Twitter,” said Luke Marchant, a Houston-based Republican consultant. “They’re all doing what they need to do, but no one’s really pushing the envelope.”
That is not surprising at this stage of the game, when the hot summer months loom large and politics remain an afterthought for all but the most active voters, political experts said.
Some of the contenders have made small forays into the online policy conversation, with state Rep. Sylvester Turner’s proposals including a job training program aimed at fixing the city’s streets and lifting the existing cap on public arts funding. Among former congressman Chris Bell’s suggestions are reorganizing the city’s public works department, expanding bus rapid transit and housing pre-kindergarten programs in city libraries and community centers.
“A lot of the effort right now is focused on fundraising, but the people who are donating to campaigns are no different than any other type of voter. They want to know where you stand,” Bell said, “and the best place for them to find that information in a quick manner is online.”
Others, namely City Council member Stephen Costello and former mayor of Kemah Bill King introduce themselves on their websites and broadly outline campaign priorities: Costello wants to add to the Houston Police Department’s ranks, while King suggests auditing the department and doing away with the city’s crime lab.
Former Harris County Sheriff Adrian Garcia and businessman Marty McVey leave it mostly at biography. “Before I’m able to govern effectively, I need to know what’s important to the people,” McVey said, noting that his policy is developing as he talks to potential voters.
Meanwhile, 2013 mayoral runner-up Ben Hall’s website was down as of Friday afternoon, having previously sported ‘donate’ and ‘endorse’ buttons, as well as a countdown clock until election day, but no candidate information whatsoever. Hall said he was refining his policy positions before updating his website.
Hall may be between domains. His 2013 website and the site listed on his current Facebook page are different. Not that it matters much – Hall was feather-light on policy in 2013, and I doubt he’ll be any better this time around.
For all the grousing I’ve done about the substance of the campaign so far, I have to admit that as the story suggests, it’s not unusual at this point in time. I went back through my Election 2009 archives, and the first post I wrote about a candidate saying something serious policy-wise was this post about Annise Parker’s crimefighting plan on August 6. Following that, there was this post about Peter Brown’s traffic plan posted on August 10, and this post about Gene Locke’s crimefighting plan on August 26. I guess that means I’ve got another two months of waiting for something interesting and illuminating. That won’t stop me from pointing out, again and again, that there are things happening right now that will greatly affect the decisions and policies of the next Houston Mayor, and right now we have damn little idea of how any of them will react. Someday soon, I hope.